Obama and the Media

In May I did a quick study of political coverage in all the main news sources I follow. I had a hunch. Everything I read or heard seemed to be about Obama or Clinton. Clinton has since dropped out.

Some of the sources I tallied, for an idea, were BBC World News, CNN Politics, KSL, MSNBC, NPR, Washington Post, Yahoo, etc.

What I found was that since March 2007, Obama had cornered 30 percent of all political stories. John McCain had only 22 percent. That may not seem like much, but the difference over one year is quite large. It equates to more than 1000 stories about Obama than McCain. Counting Hillary, the Democratic party received 61 percent of the news. The Republicans, less than 39 percent.

Glenn Beck stated for CNN today, "According to the Tyndall Report, a service that monitors the three network news broadcasts, ABC, NBC, and CBS have spent a total of 114 of their national airtime minutes covering Obama since June. They've spent 48 minutes on his Republican rival, Sen. John McCain." So Obama is getting over double the airtime.

Who is the media's baby?

I find it odd, though, that the media has so happily fawned around Obama, the same media that attacks big business and complains frequently about an interfering federal government. The irony being that Obama is funded solely by big business and promises to give the federal government more control of our daily lives.

"He's [Obama] been on the cover of U.S. News and World Report, GQ, Rolling Stone, US Weekly (twice), Time and Newsweek (a combined 12 times) and will soon be on the cover of Men's Vogue for the second time. To be fair, Men's Vogue also did an in-depth story on John McCain but, strangely, a photo of McCain didn't make their cover.

"Why the disparity? According to Men's Vogue deputy editor Ned Martel, there's a simple explanation: Obama 'is what is called in the magazine world an "interest driver." ' Translation: Obama sells magazines."

Of course. It all comes down to ratings and money. The media, in general, doesn't care about Obama. He is simply their new cash cow and they are milking him for all he's worth. What bothers me is that by doing so, they are avoiding many other important issues. I know very little about McCain because what little I find in the media is a cowering shadow of the many news stories on Obama. I know when and how Obama exercises, I know his favorite drinks; all thanks to the in depth media coverage. But with McCain, I barely even know his entire platform. To find it, I have to actively search for it.

"We've become a country that continually chooses the sizzle over the steak. McCain may not get my vote, but he gets my admiration for at least offering some substance and new ideas when he speaks. Obama, meanwhile, is like the rock star who's realized that he can just scream unintelligible words into the microphone between songs, and the entire stadium will still scream. When your fans already love you, there's no reason to risk it by offering anything that might be controversial. Remember the Dixie Chicks?

"As candidates, Barack Obama and John McCain are ironically a lot like the way the media treats them: Obama is the glitzy magazine cover that screams for people to buy the issue, and McCain is the fact-filled article buried inside that makes you glad you did."

For the full article, see http://www.cnn.com/2008/US/07/23/beck.obama.media/index.html?eref=rss_mostpopular

And did you know Ralph Nader is running for President? I didn't. I found that he received .3 percent of political news coverage. That is 36 stories in the last year to Obama's 4000. In these same news sources I found Jesus Christ in 222 stories, or 1.7 percent of the political news. So He is getting better coverage, and at this rate, I'd say has a better chance of becoming the next President than Ralph Nader.

Ralph, buddy, you've got to get your message out there better.
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